In 2025, Labubu cakes have exploded across Instagram feeds and TikTok timelines like a pastel dream you can eat. But what is a Labubu cake, and why is everyone—from kids at birthday parties to trendsetting adults—completely obsessed? Inspired by the mischievous Labubu character from POP MART’s collectible toy line, these cakes are cute, creative, and packed with personality. In this guide, we’ll unpack everything you need to know about Labubu cakes: what they are, the viral Baskin Robbins edition, birthday and party ideas, DIY baking tips, and where to get your hands on one. Let’s dive into the adorable, cake-filled craze!
Table of Contents
Table of Contents
What Is a Labubu Cake?
From Toy Shelf to Dessert Plate
Labubu isn’t your average cake inspiration—it’s a wide-eyed, toothy little creature from the POP MART universe that’s captured hearts in Asia and now, globally. Labubu’s quirky, mischievous look makes it a perfect muse for bakers who blend character design with confectionery art. As toy collectors embraced the Kawaii aesthetic, Labubu evolved into something more edible—leading to cakes shaped like his face or themed in his signature colors.
Why It’s Trending Everywhere Right Now
The Labubu cake trend didn’t just appear out of nowhere. It started in East Asia, where K-pop, K-drama, and kawaii culture already dominate lifestyle aesthetics. TikTok creators in South Korea and Japan began showcasing hyper-detailed Labubu cakes around late 2023. By 2024, American influencers were catching on, showing off themed birthday parties and DIY versions using fondant or pastel buttercream. The combination of cute nostalgia and shareable visuals made it a natural hit—especially with pastel-colored feeds and kawaii styling already in vogue.
From there, the Labubu cake journey hit the U.S., often appearing in themed birthday parties or as part of curated dessert tables in cities like Los Angeles, New York, and Seattle. Many small bakeries took to platforms like Instagram and Etsy to show off their own custom Labubu cakes, further fueling the trend. This cake is no longer just dessert—it’s an aesthetic statement, a collectible moment you can actually eat.
While Labubu cakes shine with their Kawaii flair, they’re not unlike character-themed cakes that have gained traction for birthdays.
Just like our anime cake frosting tips, these designs require both precision and playfulness.
Baskin Robbins Labubu Cake Edition
The Collaboration That Caught Fire
In late 2024, Baskin Robbins Korea unveiled a limited edition Labubu cake, and it immediately went viral. A collaboration between the dessert giant and POP MART, this cake was more than a flavor—it was an event. Designed with Labubu’s signature mischievous face, pastel tones, and collector-style packaging, it wasn’t just dessert, it was a collectible moment frozen in frosting.
The cake came in unique seasonal flavors like “Mint Chocolate Forest” and “Caramel Vanilla Sky,” each wrapped in packaging that matched Labubu’s quirky woodland vibe. Fans didn’t just want to eat it—they lined up to post it, share it, and display it next to their toy collection.
Limited Supply, Unlimited Demand
The hype didn’t stop at looks. With a starting Labubu cake Baskin Robbins price of roughly $28 in South Korea (and much higher when resold online), this cake became a social status symbol for K-pop fans, collectors, and sweet-toothed trend chasers. Even in cities like Los Angeles and Vancouver, import dessert shops and specialty bakeries began mimicking the look and flavors to meet demand.
Customer reactions? Think squeals of delight, aesthetic flat lays, and Instagram reels featuring unboxings. Baskin Robbins’ strategy of releasing the cakes in limited waves only intensified the craving. Many fans now hunt secondhand listings online or pay double at local bakeries for something close.
Is it worth the hype? Just like limited edition chocolate cakes, this cake is about more than taste—it’s a collector’s dream. If you’re a fan of POP MART, Labubu, or just deliciously cute cakes—absolutely. For many, the limited edition Labubu cake isn’t just dessert; it’s the perfect mashup of nostalgia, flavor, and fandom.
And if you’re into dessert trends, don’t miss our chocolate cakes inspired by pop culture.
Labubu Cake for Birthdays & Parties
Why It’s the Ultimate Party Showstopper
Whether you’re turning five or thirty-five, a Labubu birthday cake adds pure magic to any celebration. With its playful design and pastel charm, this cake is a hit for both kids and adults. It brings that “aww” factor that turns party photos into Instagram gold. The character’s quirky grin and wild hair are easy to adapt into cake form, making it the perfect canvas for bakers who love to get creative.
Beyond its look, the cake’s customizability is a big part of its appeal. You can go cute and simple with a two-tone buttercream base and piped ears, or go all out with 3D toppers, glittery accents, and layers of fruit or chocolate filling. Guests love it because it’s interactive—everyone wants a photo with the cake before it’s cut.
Custom Themes and Where to Order
You can adapt these birthday chocolate cake hacks into your own Labubu version. One of the best things about a custom Labubu cake is how versatile the themes can be. Common requests include pastel rainbows, cotton candy skies, and even retro arcade styles. Some bakers add miniature Labubu toys as keepsake toppers, while others mold fondant features by hand.
If you’re planning a Labubu cake party, think full-on aesthetic: paper goods with cartoon trees, soft lavender balloons, and matching cupcakes. You can even build a dessert table around the theme using cookies shaped like Labubu’s face, or tiny mousse domes with his colors.
Wondering where to order one? In major U.S. cities, custom bakeries offer Labubu cake designs through Instagram DMs or Etsy listings. Just search for “Labubu cake custom order + your city” to find a local creator. Prices range from $80 for a simple 6-inch to $300+ for sculpted fondant masterpieces.
For more party planning inspo, check out our tips for themed cake tables.
Cute & Aesthetic Labubu Cake Designs
Trending Styles Everyone’s Loving
The visual appeal of a cute Labubu cake is a huge part of its popularity. These aren’t just cakes—they’re edible art. Right now, the most loved styles include soft pastel tones, smooth Korean-style buttercream finishes, and minimalistic facial features of the Labubu character. Think lavender, baby pink, mint green, and sky blue—each cake like a soft cloud with character.
Some bakers opt for an anime-style face with big fondant eyes and a tiny sculpted smile, while others focus on Kawaii-style symmetry with smooth, rounded lines and tiny hearts or stars. 3D toppers are especially trendy, with Labubu peeking out from the top or curled up like he’s taking a nap on a fondant log.
These cakes often follow the “kawaii rules”: small, detailed, color-coordinated, and irresistibly photogenic. That’s why they’re blowing up on Pinterest and TikTok, especially under hashtags like #labubucake or #kawaiibake2025.
Tips for an Instagram-Worthy Cake
Want your cake to go viral? The secret is in the little things. If you’re inspired by Japanese trends, you’ll love our guide to kawaii chocolate cake decorations.First, lighting: natural daylight works best for showing off those pastel hues. Second, angle: flat-lay shots from above or slightly tilted side angles help highlight the cake’s design without distortion.
To make your aesthetic Labubu cake even more charming, use accessories like clear acrylic cake stands, themed party picks, or even a matching Labubu plush next to it. Sprinkle edible glitter or tiny stars for that magical finish.
Need tools? You’ll want piping bags with small round and star tips, edible markers for detail work, and stencils for clean outlines. For toppers, use printed edible images or create your own with fondant molds.
And don’t miss our aesthetic cake styling tips for even more shareable creations.
How to Make a Labubu Cake at Home (DIY / Homemade)
A Simple Labubu Cake Recipe for Beginners
Craving a Labubu cake but prefer baking over buying? Good news—you can absolutely make one at home. Start with a basic chocolate or vanilla sponge as your base (both hold frosting well and taste amazing). For a 6-inch round cake, here’s what you’ll need:
Basic Sponge Cake Ingredients:
- 1 ½ cups all-purpose flour
- 1 tsp baking powder
- ½ tsp baking soda
- ½ cup unsalted butter, room temp
- 1 cup granulated sugar
- 2 large eggs
- 1 cup buttermilk
- 1 tsp vanilla extract
- ¼ cup cocoa powder (for chocolate version)
Mix the dry ingredients in one bowl. In a second bowl, cream the butter and sugar, then add eggs one at a time. Stir in vanilla, then alternate adding the dry ingredients and buttermilk. Pour into greased pans and bake at 350°F for about 30–35 minutes. Let cool completely before decorating.If you want a softer, family-friendly cake base, you can adapt this easy chocolate cake for kids into a Labubu-themed treat with buttercream and fondant tweaks.
Need a shortcut? Use your favorite boxed mix and amp it up with a tablespoon of sour cream for extra moisture.
DIY Labubu Cake Decoration Tips
Now for the fun part: turning your cake into a Labubu masterpiece. Here’s how to tackle it:
- Frosting: Use Swiss meringue or American buttercream tinted in pastel shades like pale purple or pink. Cover the cake smoothly using an offset spatula.
- Face Details: For Labubu’s eyes, teeth, and signature grin, cut shapes out of white and black fondant or use edible markers. His spiky hair can be piped on with a star tip using grey or brown-tinted frosting.
- Ears: Mold two small fondant pieces and stick them on the top of the cake using toothpicks or candy sticks.
- Finishing Touches: Add heart sprinkles or edible shimmer dust. Snap photos before cutting—it’s that adorable.
Bonus: We’ve created a free printable Labubu face stencil for you to download and trace onto your cake! Perfect for clean outlines.Want to go bite-sized? Try turning your Labubu design into mini cupcakes—they’re great for parties, favors, or practicing your piping skills
For full instructions with decorating tips, pastel coloring guides, and a free printable stencil, check out our step-by-step Labubu cake recipe—perfect for home bakers at any skill level.
Where to Buy Labubu Cakes (and Price Guide)
Big Brands vs. Custom Creators
So you’re dreaming of a Labubu cake but don’t want to DIY? No problem. The cake is now so popular that you can order a Labubu cake online or locally in many major cities. The top name, of course, is Baskin Robbins, known for their collectible-style Labubu cake editions (especially in Asia). These are available during limited seasonal drops, so keep an eye on their site and social media for announcements.
In the U.S., while Baskin Robbins may not carry the exact version, many local bakeries and Etsy creators do. Custom cake artists often recreate the look with even more detail and flavor flexibility. You can also check Instagram for creators near you using hashtags like #labubucake or #customkawaii.
Price Ranges and Ordering Tips
Labubu cakes vary in price depending on complexity, size, and location. Here’s a general breakdown to help you plan:
| Type | Estimated Price |
|---|---|
| Simple 6-inch fondant Labubu face | $75–$120 |
| 3D sculpted character cake | $200–$350 |
| Baskin Robbins limited edition | $28–$45 (Asia), $80+ (resale) |
When placing an order:
- Always book at least 1–2 weeks in advance
- Ask for a sketch or sample photo if you’re ordering custom
- Confirm delivery fees and cake size
- Read reviews, especially when ordering from Etsy or Instagram vendors
FAQs: Everything You Need to Know
Can I eat a Labubu cake or is it just for decoration?
Yes, Labubu cakes are completely edible! While the detailed fondant features and toppers might look like toys, they’re made from sugar, chocolate, or edible prints. If your cake includes an actual Labubu toy as a topper, be sure to remove it before slicing.
What flavors are most common in Labubu cakes?
Popular flavors include vanilla, chocolate, matcha, strawberry milk, and taro. Many bakers offer options like chocolate ganache, fruit compote fillings, or even trendy flavors like Earl Grey or lychee rose. The flavor can be as custom as the design.
Are there vegan or gluten-free Labubu cake options?
Yes, many artisan bakers now offer vegan, gluten-free, or allergen-sensitive Labubu cakes. Just make sure to specify your needs when placing an order or searching online. Some of the best results come from using phrases like “vegan Labubu cake custom order” on Etsy or Instagram.
Can I ship a Labubu cake internationally?
Unfortunately, most full-size Labubu cakes can’t be shipped overseas due to fragility and refrigeration needs. However, some bakers offer Labubu cake kits or mini frozen cakes that can be shipped regionally. For international fans, local bakeries often recreate the look.
Conclusion
The Labubu cake has officially earned its place in the dessert hall of fame—not just for its adorable design, but for what it represents: fandom, fun, and the blending of pop culture with pastry. Whether you’re hunting for a limited edition Baskin Robbins release, planning a pastel birthday party, or rolling up your sleeves to pipe one yourself, this cake invites creativity and joy.
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